Myth #6: Only big companies can afford marketing. False: Marketing can be expensive – we get it. But the great news is that it doesn’t have to break the bank! When it comes to marketing, you always have a full range of options available, from the bare minimum all the way to a full-scale strategy.
Myth #1: More website traffic means more customers. ½ True: When it comes to your overall website traffic, it boils down to quality over quantity. While you should always strive to get more traffic to your website, it’s crucial that the traffic you get is high quality. This means that all of your marketing efforts
It goes without saying that search engines are advancing in complexity every single day. As search engine technology evolves, it’s imperative that our understanding evolves with it. The biggest gap in understanding that I’ve seen recently and consistently is the amount of undue importance that the ranking report receives. To put it simply, Google has
Giving back to the community around your shop is a great way to invest in those who support your business. Whether you host a car wash for a local youth group or teach a boy scout troop about the importance of automotive maintenance, there are plenty of ways to get your business involved in your
When it comes to Google AdWords, misinformation is everywhere. It stems from the friend you have running Google AdWords in-house, from a Google AdWords “expert” or the 50 million search results for “Google AdWords.” We know it’s out there, and we’re here to debunk some of the common AdWords myths marketers frequently hear from clients.
Danny Sanchez helps educate the diesel industry for third year in a row APEX, N.C., August 8, 2017 – For the third year in a row, Autoshop Solutions’ CEO, Danny Sanchez, will speak at the Association of Diesel Specialists (ADS) International Convention & Tradeshow. The presentation will be held at the Wynn Las Vegas on
If you Google social media marketing, you will get back about 258 million results in .72 seconds. With all that information available, it can be hard to separate know what is true and what is not. Some of the information out there is outdated, improbable, or just simply not true. Today, we’re going to clear
Not all of Google’s updates can be forecasted. This has been made clear by the recent introduction of the new “Google My Business Messaging” tool. Seemingly out of left field, this update allows business owners to communicate directly with their customers (and potential customers) using their Google My Business listing via text messaging. Not much
We know that Yelp is not always your favorite review platform, between the review filtering algorithm and negative reviews themselves. We don’t always love it either! But that doesn’t mean that you can ignore it. Yelp has become one of the most powerful and commonly used review-based directories. This is only reinforced by the fact
On any given day, your SEO expert will be tinkering inside of ranking algorithms that consist of 300 to 600 individual ranking metrics in order to help you place better in search engines. With limited time, budget, person power, etc., how can we possibly prioritize all those metrics? With so many metrics, it’s incredibly easy