Google Ads: Debunking Common Misconceptions

PPC Platform Myths Nearly everyone uses a search engine at least once per day, and to say Google is the most popular would be an understatement. Google has absolutely dominated the search engine market, maintaining over a 92% percent market share as of 2018. It goes without saying that advertising on Google (in tandem with

Quick Tips to Write Better Content

Implement These Tools Today! Are you looking to improve your writing and how you engage with your customers? Newsletters, blogs, and other forms of content are important to establish relationships and draw your customers back to your business, but sometimes all of the work can be overwhelming. Even if you aren’t a professional writer, there

3 SEO Myths: Local Edition

Getting to the Bottom of Local Search For many business owners, Google can seem like an enigma and is often regarded as a gatekeeper for having success online. For good reason, because on a good day Google operates a highly volatile and complex algorithm that they use to help rank all websites within their database.

The Importance of Your Story

Why You Should Share It At Autoshop Solutions, we take pride in offering custom content for all of our websites. We’re not looking to add in the same “cookie cutter” content that visitors glaze over. We want to bring you content that resonates your style, persona, and message, all while generating buzz about your business.

Trust Us! We Are the Experts

What Your Account Manager Can Do for You As an Account Manager at Autoshop Solutions, I sometimes get the question: “What does my program include?” It is a fair question! You should know exactly what your money is doing for your business! There are the marketing basics like pay-per-click management, SEO, social media, content, conversion

Is Hiring a Marketing Employee the Right Move for my Shop?

Small businesses are faced with unique marketing challenges that bigger companies just don’t experience. With limited budgets, limited time, and big competitors ruling the marketplace, independently-owned shops have the ultimate trifecta to come up against. Deciding on a strategy to market your repair or body shop can be overwhelming, but one of the first decisions

Why Your Shop Needs Video Content

Your time is valuable. We understand that. Why should you as a shop owner take time from your day to focus on creating video content to represent your brand? 1. It’s where your customers are. First of all, your existing and potential customers are online, watching countless videos daily. Creating video content meets your clientele

How to Respond to Negative Reviews (With Examples)

As an auto shop owner, when a customer leaves a negative review it can be hard to not take it personally. Your shop is your life and when anyone says something terrible about it the first reaction can be to get defensive. Our advice? Take a moment, count back from 10 and start to think