Archive Posts: Social Media

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Creating Content with The Humble Mechanic

A Look into How Your Shop Can Benefit From Content Recently, Tony Mercury, VP of Revenue at Autoshop Solutions, sat down with Charles Sanville, aka The Humble Mechanic, to discuss "all things content" and how consistency is key. Sanville is a Master Certified Volkswagen Technician by trade who spent 20 years working at a dealership on Volkswagen and Audi vehicles. Around 2011, he started creating content-sharing videos as a way to connect with his customers. In 2017, he left the dealership he was working at to focus strictly on content. Now he operates The Humble Mechanic website, doing videos and podcasts, sharing information, and serving the automotive community.

Autoshop Solutions

07/13/2023

5 Ideas for a Successful Holiday Social Media Campaign for Auto Repair Shops

How to Use Your Social Media This Holiday Season Getting Your Auto Repair Shop in the Spirit It's that time of year to initiate a holiday social media campaign! Whether you want to go all out holiday, offer promotions, or simply spread cheer, we have what you need to help your shop get some attention and interact with customers. We have many ideas to share for your auto shop's holiday social media campaign, no matter what you have in mind.

Autoshop Solutions

11/23/2022

Why You Should Post Your Job Listings on Facebook

Recruiting & Social Media If you're looking to fill a vacancy quickly and efficiently, posting a job on Facebook is a great way to do it. With over two billion active users, your job ad will reach a large audience quickly. And since Facebook is a social platform, candidates are likely already familiar with your company and its culture.

Autoshop Solutions

10/04/2022

Social Media Platforms—What Stands Out in the Crowd

Break Through the Noise on Social Platforms There’s one big social media dilemma that always stirs up some chatter, and at times we all find ourselves in the debate. How do you decide what to post on a social platform to stand out in the crowd? Your audience on Facebook is likely not the same as your audience on Instagram or TikTok, and each audience has different expectations. What social media platform does your target audience use? What do you post, and what’s the purpose? There’s a lot at stake, and a lot to consider. Check out our tips on what to say and where to say it.

Autoshop Solutions

06/16/2022

The Importance of Reviews: Why You Should Be Getting Them and Why They Matter

The Importance of Reviews and Why They Matter Reviews sway customers' opinions of you and your business. They help decide which shop they trust to work on their vehicle. Your social approval, your rank, and your reputation depend on reviews. Good reviews can help you build trust and your business's credibility. Negative reviews can do the exact opposite. Having an informational, easy-to-navigate website in search engine results is the key to having customers find your business. And customers are one of the most significant assets for growing your business and making sure you have a positive impression.

Autoshop Solutions

05/03/2022

Why Do I Need to Be on Facebook?

The Importance of a Facebook Presence Why You Also Need Social Media Posts

Autoshop Solutions

02/08/2022

THREE TIPS FOR RESPONDING TO ONLINE REVIEWS

THREE TIPS FOR RESPONDING TO ONLINE REVIEWS Are you responding to your reviews? You should be! Online reviews are an integral part of running a well-oiled business! Potential customers read your online reviews on Google or Yelp, for example, before they make that important decision of where they are going to bring their vehicle. With these steps, you can build trust for your shop and make the most out of your reviews, both positive and negative.

Autoshop Solutions

09/16/2021

Get Involved in Your Social Media to Build Your Brand

Build your Brand! Get Involved With Your Social Media People don't browse social media for ads. When they're scrolling through Facebook, they're looking for incredible or funny photos, fulfilling discussions, and a connection with other people. So...if all you're posting is ads or generic content, listen up!

Autoshop Solutions

08/10/2021

Marketing Buzzwords and Why They Are Important To Your Shop

Defining Common Marketing Terms If you’ve been involved with your auto shop’s digital marketing at any point, you may have heard a few confusing acronyms getting thrown around, like PPC, SEO, NAP, and GMB. There are other terms, too, like keywords, mobile-responsive, and social. What exactly do all these things mean? Here’s your guide to internet marketing terminology. Mobile Responsive Websites A mobile responsive website can be easily viewed on a mobile device, such as... Continue Reading

Autoshop Solutions

05/11/2021

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Automotive Marketing Insights

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Creating Content with The Humble Mechanic

5 Ideas for a Successful Holiday Social Media Campaign for Auto Repair Shops

Why You Should Post Your Job Listings on Facebook

Social Media Platforms—What Stands Out in the Crowd

The Importance of Reviews: Why You Should Be Getting Them and Why They Matter

Why Do I Need to Be on Facebook?

THREE TIPS FOR RESPONDING TO ONLINE REVIEWS

Get Involved in Your Social Media to Build Your Brand

Marketing Buzzwords and Why They Are Important To Your Shop

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