Internet Marketing Archives - Autoshop Solutions Inc.

Category: Internet Marketing

Things to Know for SEO During and After a Site Migration

February 8th, 2019 by

Migration of your website to a new marketing agency – or building a new site altogether – requires careful planning and prioritization in order to be successful. Your existing website has built up authority and you don’t want to leave that behind. The objective is to pass that authority to your new website with minimal

Google Ads: Please Don’t Search For Yourself!

January 28th, 2019 by

“I searched for my business on Google and didn’t see an ad. Why isn’t my account running?” Trust us, we understand where you’re coming from! You’re paying for these ads, so it’s natural to want to make sure that potential new customers are seeing them. However, it’s a common misconception that searching for your own

6 Tips for Choosing a Domain Name

January 15th, 2019 by

Perhaps you’re a brand new shop, or a shop rebranding to align your brand with your business goals. Maybe you’re adding locations and need a domain that’s friendly to the growth and opportunity that comes with expanding. Choosing a domain can be challenging considering there are millions of registered or “taken” domain names. These 6

Do I Need a Website for My Repair Shop?

January 4th, 2019 by

When a car breaks, over 90% of consumers are looking online to find where to bring it to. If you don’t have a website, the very minimum of online advertising, you are getting left out of the conversation. Many repair shops think that their word of mouth and long time standing in the community is

Effective Content Marketing: Part 2

December 31st, 2018 by

How to Make Your Content Sparkle What You Need to Keep in Mind Anyone can write content these days, as new blog posts, articles, and updates are being published daily. From gripping stories to boring breakdowns, you can probably find it all from just a few Google searches. But what does it take for to

Effective Content Marketing: Part 1

December 10th, 2018 by

How Does Content Marketing Work? Content Marketing Boosts ROI Are you reaching customers with your internet marketing tactics? Make sure your efforts bring the returns you are looking for! Effective content marketing is the new tool to target consumers in a way that forges trust, relationships and repeat sales. Content Marketing is the New Way

Google’s Updated Ad Formats – What They Mean For You

November 13th, 2018 by

Google’s ads are now bigger and better than ever. While Google is always releasing new features and improvements, two recent updates to the Google Ads platform have us especially excited! Read below to learn more about these new ad formats, and how we’ll use them to increase the performance of your account: Expanded Text Ads

Mobile-First Index Is Officially Live!

November 5th, 2018 by

Earlier this year, Google announced that they were officially rolling out the Mobile-First search index. Meaning, overall, that the mobile version of your website will take precedent in Google’s algorithms over the desktop version. While it’s now officially on the record as “started”, in reality, Google has been teasing this feature for some time. Being

So Let’s Talk About RPM

May 2nd, 2018 by

What Is RPM, Anyways? Really Powerful Marketing. That’s all there is to it. Our RPM program is custom-built for the automotive industry, starting from the name itself down to each and every finely-tuned component. After considering several fancy, jargony names to dub the program, we decided to cut through the nonsense and call it what