Creating Content with The Humble Mechanic

A Look into How Your Shop Can Benefit From Content Recently, Tony Mercury, VP of Revenue at Autoshop Solutions, sat down with Charles Sanville, aka The Humble Mechanic, to discuss "all things content" and how consistency is key. Sanville is a Master Certified Volkswagen Technician by trade who spent 20 years working at a dealership on Volkswagen and Audi vehicles. Around 2011, he started creating content-sharing videos as a way to connect with his customers. In 2017, he left the dealership he was working at to focus strictly on content. Now he operates The Humble Mechanic website, doing videos and podcasts, sharing information, and serving the automotive community.

Autoshop Solutions

07/13/2023

Put the Pedal to the Metal

Push Your Summer Marketing to Full Throttle Ah, the joys of summer! It's that time of the year to hit the beach, soak up some sunshine, and just enjoy life. But as an auto repair shop owner, summer can look a little different with a spike in business. The warmer temps increase the number of people on the road, bringing an ideal opportunity to put your marketing game at full throttle, connect with new customers, and boost your shop's business. With the competition getting tighter and tighter, we've got some ideas to put you full speed ahead.

Autoshop Solutions

06/13/2023

Press Play On YouTube

Our Favorite Mechanic Creators on YouTube YouTube is a great advertising tool to build brand awareness for your business. That’s why it’s part of a good marketing toolbox! It can also be an intimidating space for some auto repair shops to break into. Does that sound like you? We encourage all of our shops to be confident with their brands and pursue their video dreams if they want to! Here are some ideas from some... Continue Reading

Autoshop Solutions

03/10/2021

Your Competition Is Using Video, Why Aren’t You?

Your competition is using video, why aren't you? Not everyone is an expert videographer, but that doesn’t mean you can’t become one.

Autoshop Solutions

07/08/2020

Why Your Shop Needs Video Content

Your time is valuable. We understand that. Why should you as a shop owner take time from your day to focus on creating video content to represent your brand? 1. It’s where your customers are. First of all, your existing and potential customers are online, watching countless videos daily. Creating video content meets your clientele where they are and makes it easy for them to find your shop. 2. It’s a new trend. Video marketing... Continue Reading

Stephen Smith

03/08/2019

Automotive Marketing Insights

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Creating Content with The Humble Mechanic

Put the Pedal to the Metal

Press Play On YouTube

Your Competition Is Using Video, Why Aren’t You?

Why Your Shop Needs Video Content

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