Archive Posts: Automotive Websites

Automotive Marketing Insights

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How to Plan & Create Your Digital Marketing Strategy: Part I

The new year is upon us! 2016 was a long year, and 2017 is the year of change. This makes it a great time to pump up your marketing game with a digital marketing strategy. What is a digital marketing strategy, you ask? A digital marketing strategy is a plan of action that we can focus your marketing around to achieve a specific goal. As Account Managers, we love to talk to you about your... Continue Reading

Autoshop Solutions

02/09/2017

Responsive Websites

What’s the Big Deal? By now, the importance of having a mobile website is pretty familiar, especially given that over 50% of searches take place on mobile devices. But what’s the difference between a mobile site and a responsive one? Maybe you’ve heard the term “responsive” being thrown around but are still left wondering what it’s all about. Have you ever heard the phrase that “all squares are rectangles, but not all rectangles are squares?”... Continue Reading

Joel Fogleman

12/07/2016

Bring Your Website to Life!

What Makes an Awesomely Beautiful Website? Quality Design + Quality Development = Amazing Website Let’s face it, most websites are pretty boring or just plain awful. They lack that certain “Je Ne Sais Quoi” that you find when you look at a beautiful painting or exquisite sculpture. After all, a website is supposed to drive business first and foremost. Who really cares if it’s truly a piece of art? Well, I have news for you... Continue Reading

Autoshop Solutions

06/23/2016

Help Us, Help You

The best sites are made when there is healthy collaboration between our team and yours. We know the automotive business and can provide you a well-built website that works and that will make your phone ring. But at the beginning of the process, we don’t know how your shop fits into the history of your community. We don’t know that your office manager bakes fresh cookies for your customers, or that the shop mascot is... Continue Reading

Autoshop Solutions

06/03/2016

Why Do I Need a Properly Coded Website?

Is a Well Coded Website Really THAT Important? As a web developer, I am often approached by acquaintances and friends to look at their websites and evaluate why its performance is subpar. Naturally, this is a double-edged sword because I want to be honest with people but also do not want to lead them astray when I find their site is poorly designed, coded or just plain outdated. More often than not I find their... Continue Reading

Autoshop Solutions

04/29/2016

An Official Warning Goes Out to Site Owners

When Google Issues A Warning, We Listen. The Next Google Mobile Algorithm update is set for May Google recently put out a warning to site owners if their page wasn’t mobile ready. Generally speaking, when Google makes these types of moves, it means they are about to update their algorithm. This time, it is all about being mobile friendly. About a year ago, Jessica warned of this as well with her blog post, Google Says... Continue Reading

Autoshop Solutions

04/22/2016

The Psychology of Web Design

How To Win Clicks and Influence Users: The Psychology of Web Design How People See: People are drawn to faces We recognize and react to faces faster than anything else. Designers sometimes use this to direct users’ eyes to a specific area of a page. For example, if you place an image of a person whose gaze is directed toward a phone number, it’s more likely that users’ eyes will be drawn to that area.... Continue Reading

Autoshop Solutions

04/15/2016

Show Off With The New Showroom

All of us here at Autoshop Solutions are so excited about the release of the new Autobahn Showroom! We’ve retooled one of the features that helps customers who want to sell cars on their website. What exactly is the Autobahn Showroom? The Autobahn Showroom is a vehicle sales management tool for small- to medium-sized auto dealers. It’s has been built into our Autobahn (Autoshop Solutions’ exclusive marketing solution for tracking and gauging your marketing strategies),... Continue Reading

Autoshop Solutions

03/18/2016

What Your Brand's Colors Say About Your Business

Your brand’s colors impact your bottom line The colors you choose to represent your business may have more impact on your bottom line than you might think. From warm to cool tones, our brains are hardwired to associate colors with specific emotions and actions. Understanding how your customers perceive colors can give you great insight into how people are connecting with your business and ultimately help you maximize the effectiveness of your branding. Your first... Continue Reading

Autoshop Solutions

02/18/2016

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Automotive Marketing Insights

Subscribe

How to Plan & Create Your Digital Marketing Strategy: Part I

Responsive Websites

Bring Your Website to Life!

Help Us, Help You

Why Do I Need a Properly Coded Website?

An Official Warning Goes Out to Site Owners

The Psychology of Web Design

Show Off With The New Showroom

What Your Brand's Colors Say About Your Business

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