Tony Mercury, Author at Autoshop Solutions

How to Market Your Repair Shop Effectively

How to Market Your Repair Shop Effectively

New Customer Acquisition & Customer Retention Marketing: Featuring Guest Blogger Gregg Rainville from Mechanic Advisor As the Sales Director for Autoshop Solutions, Tony Mercury understands that to keep their bays full, shops need the phone to ring! And marketing is one thing that can make that happen more often. Tony has teamed up with Gregg Rainville from Mechanic Advisor to explain the 2 types of vital marketing campaigns for auto repair shops: new customer acquisition... Continue Reading

Tony Mercury

Tony Mercury

01/26/2021

New Year Goal-Setting for Auto Repair Teams

New Year Goal-Setting for Auto Repair Teams

Making 2021 Count We all know how 2020 went. In fact, most of us have experienced some type of set back. 2020 was supposed to be the year of growth, the time to roll out those new business ideas and plans. That didn’t go as planned once we got to March. It started out for me as, “we’ll be back to normal by June,” quickly turning into “I hope we are back to normal by... Continue Reading

Tony Mercury

Tony Mercury

01/12/2021

What Makes Your Shop Stand Out?

What Makes Your Shop Stand Out?

What makes your shop stand out from the competition? Let Autoshop Solutions help you market that strength to bring in more customers to your business!

Tony Mercury

Tony Mercury

11/18/2019

How to Grow Your Business with Digital Marketing

How to Grow Your Business with Digital Marketing

Go Beyond Your Website There are many ways you can market your auto repair shop. You can take a traditional approach and advertise with newspaper listings, coupon books, radio ads, direct mail, and billboards. Most of these are tried and true tactics that will yield good results! However, traditional marketing is missing a critical piece of the research phase many potential customers go through as part of their decision making — your digital presence. We... Continue Reading

Tony Mercury

Tony Mercury

08/12/2019

3 Reasons You Aren’t Spending Enough on Paid Search

3 Reasons You Aren’t Spending Enough on Paid Search

Are You Maximizing Your Ads Budget? Perhaps this is your first venture spending money advertising on Google. It can be a big investment and we get it! You aren’t completely bought into the idea yet and don’t know if and how it’s going to yield results. If you are just starting a brand new digital marketing campaign, this additional cost can seem excessive. If you looked at other business verticals and saw what they are... Continue Reading

Tony Mercury

Tony Mercury

06/25/2019

Do I Need a Website for My Repair Shop?

Do I Need a Website for My Repair Shop?

When a car breaks, over 90% of consumers are looking online to find where to bring it to. If you don’t have a website, the very minimum of online advertising, you are getting left out of the conversation. Many repair shops think that their word of mouth and long time standing in the community is enough to keep the new customers coming in. When it comes down to it, there is always going to be... Continue Reading

Tony Mercury

Tony Mercury

01/04/2019