Why It May Be Time for a Redesign — The Lifecycle of a Website
Have you ever thought about the timeline of websites and how redesigning your website can put you ahead of your competition? It can not only benefit you and your users, but ultimately help the success of your business.
When putting a website online, it can be easy to get to the end of the process and feel like the job is finished. The website is live, it has everything it needs to function correctly, and it's serving as a tool for your business.
What More Could You Need?
Anyone using technology today knows technology changes daily as developers everywhere strive to improve and make it better. So what happens when the devices used to view a website change? And, what happens when developers create a way to improve websites? You know you want your website to benefit from those improvements.
Updates are a vital part of ensuring your website functions as best it can.
At Autoshop, we build websites on the cutting edge of current technology and make sure those websites have regular updates to their framework. However, regular updates are like oil changes. As the technology around a website changes and evolves, that website you created two years ago slowly becomes outdated. It can be outperformed by more recent websites that utilize newer technology unheard of when your website was created.
There’s a chance you’re looking at an example of this evolution right now! Take a look at your current screen. If you were viewing this two years ago, what would it have looked like? Whether you’re viewing on a smartphone, tv screen, or computer monitor, the size, dimensions, and quality are different from what you were using then.
So, Guess What?
Over time, the standards for building websites have evolved to keep up with this evolution.
- In 2006 — the standard screen size was 960 pixels wide. All websites were built in a container to keep content framed in that window.
- In 2015 — the average screen size changed so much that the standard container increased to 1170 pixels.
- Today — the size is 1540 pixels.
On average, these major standards change about every two to three years. They can leave your website looking dated, not at all user-friendly, and sometimes can impact its performance.
All That Means One Thing — It’s Time for a Redesign.
Redesigning a website allows you to update your website’s design, content, and functionality to better match the world around it. It gives your users the confidence that your business is keeping up with the latest and greatest technology available to maintain peak performance. So, if you think your site could use a new set of wheels, talk to your account manager today to find out how a redesign can benefit you.
Autoshop Solutions is an automotive digital marketing agency specializing in websites and internet marketing solutions. Want to learn more about our services? Please visit autoshopsolutions.com/academy or subscribe to our YouTube channel to watch this blog in action.