Autoshop Solutions Archives - Autoshop Solutions

Google Now Taking Appointments for Auto Repair Shops

Google Now Taking Appointments for Auto Repair Shops

Google has a reputation when it comes to rolling out updates. It seems with each new roll out, Google takes two-steps-forward and one major step backwards. For that reason whenever the Internet lights up with news of a new Google update, we tend to take it with a grain – really a boulder – of salt. Fortunately for everyone, this new Google update seems mostly positive. Google Now Taking Appointments for Auto Repair Shops As... Continue Reading

Charlie Needham

Charlie Needham

Why Tracking Phone Calls is Vital To Your Automotive Business

Why Tracking Phone Calls is Vital To Your Automotive Business

At some point in time, I’m sure you’ve been asked: “Have you been tracking and listening to your phone calls?” Unfortunately, for many of you, this task falls under the category of “not enough time,” but there’s good reason fit this into your daily, weekly or monthly routine. Tracking and listening to phone calls is a practice that can make or break your business. Why Tracking Phone Calls is Vital to Your Automotive Business 1.... Continue Reading

Autoshop Solutions

Autoshop Solutions

3 Tips for Responding to Negative Business Reviews

3 Tips for Responding to Negative Business Reviews

Before a customer decides to pick your automotive shop to service their vehicle, chances are they are reading your online reviews to see what others have to say about their experiences. Negative reviews are pretty much inevitable – especially in the automotive industry – because, as the old saying goes: “You can’t please everyone.” Negative reviews present opportunities to both improve your business and show that although you realize you can’t please everyone, you will... Continue Reading

Autoshop Solutions

Autoshop Solutions

Mobilegeddon: The Results

Mobilegeddon: The Results

On April 21, 2015, something truly magical happened. If you haven’t been following along, Google released a brand new mobile-friendly algorithm update for their search engine result pages. What’s even more amazing about this algorithm change was that it was deemed so major that Google actually told us about before hand — looks like there is a first time for everything! So how was it? Did it turn out to be the ominous “Mobilegeddon” algorithm... Continue Reading

Charlie Needham

Charlie Needham

4 Tips for Turning Phone Calls into Customers

4 Tips for Turning Phone Calls into Customers

You’re doing everything you can to to bring in customers; you have a website and a marketing agenda, your business has a good reputation in your community, and you’re priced competitively with other shops in the area. But you could still use a few more cars a week…so what’s missing? Often times, we look at how the external factors are affecting our business. But it’s also important to consider any internal factors that may be... Continue Reading

Autoshop Solutions

Autoshop Solutions

Google Says Your Website Must Be Mobile-Friendly ASAP

Google Says Your Website Must Be Mobile-Friendly ASAP

Google has announced it’s next big algorithm change, and it’s right around the corner. On April 21, 2015, Google “will be expanding our use of mobile-friendliness as a ranking signal.” Why is Google pushing mobile-friendly websites? According to comScore, the number of mobile Internet users officially passed desktop Internet users in 2014 – and the number mobile Internet users continues to grow at a rapid pace! Google has been closely following this rapid growth. Because... Continue Reading

Autoshop Solutions

Autoshop Solutions

Autoshop Solutions’ CEO to Speak at 2015 Vision Hi-Tech Training Expo for the 6th Consecutive Year

Autoshop Solutions’ CEO to Speak at 2015 Vision Hi-Tech Training Expo for the 6th Consecutive Year

Danny Sanchez is selected to educate automotive shop owners on the latest Internet marketing strategies to increase website conversions. APEX, NC, March 3, 2015 – Autoshop Solutions’ CEO, Danny Sanchez, will be speaking at the 2015 Vision Hi-Tech Training ↦ Expo hosted by ASA-Midwest. His seminar, “Turning Clicks Into Calls” is scheduled from 3:00pm to 6:00pm on Saturday, March 7 at the Overland Park Convention Center outside of Kansas City. In “Turning Clicks Into Calls,”... Continue Reading

Margaret Klemmer

Margaret Klemmer

5 Reasons a Marketing Budget Is Imperative to Your Success

5 Reasons a Marketing Budget Is Imperative to Your Success

Why Work on Making a Digital Marketing Budget? Nine times out of ten, when we ask a shop owner, “What’s your annual budget for automotive marketing?” we hear crickets on the other end of the phone. Very few small businesses have a formal marketing budget in place, because the truth is, few of them know how much to spend on digital marketing. And to make it even more complicated, there’s a revolving door of considerations... Continue Reading

Autoshop Solutions

Autoshop Solutions

Is Your Website Turning New Customers Away Without You Knowing It?

Is Your Website Turning New Customers Away Without You Knowing It?

Is Your Website Turning New Customers Away Without You Knowing It? We have found that many automotive shop owners view having a website as a checkbox in their business plan – it’s a “set it and forget it” mentality.  While having a website should be a checkbox in any business plan, if you really want it to work for you, it’s not as simple as marking it off and moving on. A Good Website is Like a... Continue Reading

Autoshop Solutions

Autoshop Solutions