Category: Autoshop Solutions

AdWords vs. SEO: What’s the Difference?

September 18th, 2015 by

AdWords and Search Engine Optimization (SEO) are commonly agreed upon as two of the most important components of Search Engine Marketing (SEM) for most companies, and are two of the most valuable online resources for auto repair shops. It’s important for our customers to understand the similarities and differences between them, and why we recommend

Google Now Displaying Your Most Popular Times

September 8th, 2015 by

Coming in hot from last week’s Google update that allowed you to set appointments straight from the search results, the mighty search engine has once again made an attempt at making our customers’ lives easier. Around the end of July, we noticed Google rolling out a brand new feature entitled “Popular Times”. Seeing this feature

Google Now Taking Appointments for Auto Repair Shops

August 25th, 2015 by

Google has a reputation when it comes to rolling out updates. It seems with each new roll out, Google takes two-steps-forward and one major step backwards. For that reason whenever the Internet lights up with news of a new Google update, we tend to take it with a grain – really a boulder – of

Why Tracking Phone Calls is Vital To Your Automotive Business

August 19th, 2015 by

At some point in time, I’m sure you’ve been asked: “Have you been tracking and listening to your phone calls?” Unfortunately, for many of you, this task falls under the category of “not enough time,” but there’s good reason fit this into your daily, weekly or monthly routine. Tracking and listening to phone calls is

3 Tips for Responding to Negative Business Reviews

July 7th, 2015 by

Before a customer decides to pick your automotive shop to service their vehicle, chances are they are reading your online reviews to see what others have to say about their experiences. Negative reviews are pretty much inevitable – especially in the automotive industry – because, as the old saying goes: “You can’t please everyone.” Negative

Mobilegeddon: The Results

June 1st, 2015 by

On April 21, 2015, something truly magical happened. If you haven’t been following along, Google released a brand new mobile-friendly algorithm update for their search engine result pages. What’s even more amazing about this algorithm change was that it was deemed so major that Google actually told us about before hand — looks like there

4 Tips for Turning Phone Calls into Customers

May 6th, 2015 by

You’re doing everything you can to to bring in customers; you have a website and a marketing agenda, your business has a good reputation in your community, and you’re priced competitively with other shops in the area. But you could still use a few more cars a week…so what’s missing? Often times, we look at

Google Says Your Website Must Be Mobile-Friendly ASAP

April 10th, 2015 by

Google has announced it’s next big algorithm change, and it’s right around the corner. On April 21, 2015, Google “will be expanding our use of mobile-friendliness as a ranking signal.” Why is Google pushing mobile-friendly websites? According to comScore, the number of mobile Internet users officially passed desktop Internet users in 2014 – and the

Autoshop Solutions Releases the New Autoshop Autobahn

March 17th, 2015 by

Autoshop Solutions introduces a comprehensive upgrade to their reporting system that lets shop owners track all of their marketing metrics in one place. APEX, NC, March 17, 2015 – Autoshop Solutions is proud to launch the new Autoshop Autobahn – a completely new and innovative platform where shop owners will manage all of their marketing