Archive Posts: Automotive Websites
The best sites are made when there is healthy collaboration between our team and yours. We know the automotive business and can provide you a well-built website that works and that will make your phone ring. But at the beginning of the process, we don’t know how your shop fits into the history of your community. We don’t know that your office manager bakes fresh cookies for your customers, or that the shop mascot is... Continue Reading
Autoshop Solutions
Is a Well Coded Website Really THAT Important? As a web developer, I am often approached by acquaintances and friends to look at their websites and evaluate why its performance is subpar. Naturally, this is a double-edged sword because I want to be honest with people but also do not want to lead them astray when I find their site is poorly designed, coded or just plain outdated. More often than not I find their... Continue Reading
Autoshop Solutions
When Google Issues A Warning, We Listen. The Next Google Mobile Algorithm update is set for May Google recently put out a warning to site owners if their page wasn’t mobile ready. Generally speaking, when Google makes these types of moves, it means they are about to update their algorithm. This time, it is all about being mobile friendly. About a year ago, Jessica warned of this as well with her blog post, Google Says... Continue Reading
Autoshop Solutions
How To Win Clicks and Influence Users: The Psychology of Web Design How People See: People are drawn to faces We recognize and react to faces faster than anything else. Designers sometimes use this to direct users’ eyes to a specific area of a page. For example, if you place an image of a person whose gaze is directed toward a phone number, it’s more likely that users’ eyes will be drawn to that area.... Continue Reading
Autoshop Solutions
All of us here at Autoshop Solutions are so excited about the release of the new Autobahn Showroom! We’ve retooled one of the features that helps customers who want to sell cars on their website. What exactly is the Autobahn Showroom? The Autobahn Showroom is a vehicle sales management tool for small- to medium-sized auto dealers. It’s has been built into our Autobahn (Autoshop Solutions’ exclusive marketing solution for tracking and gauging your marketing strategies),... Continue Reading
Autoshop Solutions
Your brand’s colors impact your bottom line The colors you choose to represent your business may have more impact on your bottom line than you might think. From warm to cool tones, our brains are hardwired to associate colors with specific emotions and actions. Understanding how your customers perceive colors can give you great insight into how people are connecting with your business and ultimately help you maximize the effectiveness of your branding. Your first... Continue Reading
Autoshop Solutions
What is a Web Browser? A website browser, or browser for short, is your window to the World Wide Web. Browsers are a tool used to search for websites, and they display the website you see in the window. There are several website browsers available, Google Chrome, Edge, Mozilla Firefox, Internet Explorer, Opera, and Safari to name a few. Why does this matter to my business? Web browsers are the window to your website and... Continue Reading
Autoshop Solutions
Simply put, mobile has completely changed the game. Mobile came out of nowhere and has completely transformed the “web” in only a few short years. There are now disciplines, programs, and businesses popping up that are dedicated specifically to understanding and gaming mobile Internet opportunities. Frankly, we’re at the point where mobile simply cannot be ignored. It’s impossible to ignore how this ever-growing mobile search trend has directly impacted search engine behavior. The days of... Continue Reading
Charlie Needham
New tools and marketing solutions—fast! There are many kinds of marketing solutions available out there, and it’s tough to know which one is right for you. Do your eyes start to cross when you hear the words “marketing strategy”? What does that even mean!? Researching all the choices can be pretty overwhelming, and even after you think you know what you want, knowing who to call to give it to you is a new research... Continue Reading
Autoshop Solutions
