Lacey, Author at Autoshop Solutions Inc.

Archives

Adwords Errors to Avoid

October 2nd, 2017 by

Adwords can be the secret weapon in your marketing toolbox. It helps kickstarts the traffic on your website and in your shop, it only needs a ramp up period of three months, and it can handle seasonal changes allowing you to optimize your campaign or change directions as your shop needs. So why would you

Why You Shouldn’t Ignore Yelp

July 11th, 2017 by

We know that Yelp is not always your favorite review platform, between the review filtering algorithm and negative reviews themselves. We don’t always love it either! But that doesn’t mean that you can ignore it. Yelp has become one of the most powerful and commonly used review-based directories. This is only reinforced by the fact

Make Sure You Copyright; Not CopyWRONG!

May 17th, 2017 by

As an auto shop, we understand that you may have the desire to use brand-specific content and photos in your marketing to help drive the right target audience into your shop. This is especially true if your shop is brand-specific and only services certain makes and models. Because of this, we’ve compiled a list of

How to Plan & Create Your Digital Marketing Strategy: Part II

February 15th, 2017 by

It’s time for How to Create Your Digital Marketing Strategy, Part II! Last week, we posted the first part of a two-part blog with some tips on how you should develop and plan your digital marketing strategy. Missed out? Check out the first blog here. Why is this important? Having a planned set of goals

Domain-Based Emails & Your Business

November 21st, 2016 by

While the phrase “domain-based emails” may be common in the digital industry, it’s not as commonplace in the automotive industry. Domain-based emails are emails that have your website domain in them. For example, info@autoshop.com is a domain-based email, but autoshop@gmail.com is not. Domain-based emails can often require an additional cost, but they are well worth