Karole Johnson, Author at Autoshop Solutions Inc.

Archives

Mythbusters: Debunking Social Media Myths

July 27th, 2017 by

If you Google social media marketing, you will get back about 258 million results in .72 seconds. With all that information available, it can be hard to separate know what is true and what is not. Some of the information out there is outdated, improbable, or just simply not true. Today, we’re going to clear

5 Ways to Stay Active on Facebook

June 21st, 2017 by

Facebook and Google both really love when a Facebook page is active. An active Facebook page will lead to an increase of engagement and fans on the page. It’ll also help boost your SEO and increase your Google rankings. Being active on Facebook does not have to be stressful or time consuming. Here are a

New Facebook Post Options

March 22nd, 2017 by

If you’re an admin on your shop’s Facebook page, you may have noticed you now have some great new options for creating posts. These advanced options allow you to integrate Facebook call-to-actions (CTAs) into your posts via buttons or widgets. These CTAs are a great way to move your customers further down the path to

Spreading Holiday Cheer on Social Media

November 30th, 2016 by

We’re just a few weeks away from the biggest travel period of the year! Last year, AAA predicted that more than 100 million people hit the road during the holiday season, and that number is ever increasing. It’s the perfect time to ramp up your social media to help gain new customers and highlight your

Making Your Reviews Work For You

October 31st, 2016 by

Online reviews are one of the most important parts of your customer’s journey to your shop. Before stepping through your doors, many customers are looking on multiple social platforms to read what other people have had to say about your service. Here are a few ways to help you make the most out of your

4 Essentials to Promoting Facebook Events

September 13th, 2016 by

Small businesses are the lifeblood of our local communities. That’s why it’s important to host and participate in community events. The best way to use your internet marketing to support your community event is to use social media to reach people where they are. For the past seven years, Dynamic Automotive has hosted a car

4 Ways to Clean Up Your Facebook Business Page

August 2nd, 2016 by

Facebook is continually making updates to their businesses pages. Most recently, they updated their algorithm and changed what posts get priority in the News Feed. Now, they are rolling out a big change to the layout of the business pages. The new layout is very clean and highlights your business name and cover image. Tab

The Effects of Facebook’s New Algorithm

July 11th, 2016 by

Facebook’s News Feed has been around since 2006. They often make changes to how content is shown based on their users’ preferences. The most recent changes led Facebook to create a set of five values to drive the algorithm that decides what information is seen on the News Feed. These five values are: Friends and

Omnichannel Marketing

May 12th, 2016 by

When it comes to marketing, the options you have are endless. Internet marketing lets you express your brand through a website and Social Media while promoting yourself through the complicated algorithms of search engine optimization (SEO) and Google Adwords. Omnichannel marketing helps connect all your different aspects of internet marketing and create a seamless experience

Track Customers with the Facebook Ad Pixel

March 23rd, 2016 by

Over the past year or so, Facebook ads have grown in ability both in their option for ads and, now, in their reporting methods. Traditionally, ad users have had to rely on Facebook’s ad insights to measure their results. The data there gave information about the ads performance on Facebook, but there was no easy